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Vivaldi and Brave announced plans to block FLoC – Google’s cookie alternative

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Not so long ago, Google announced its plans to replace traditional cookies in your browser with something called FLoC. FLoC stands for Federated Learning of Cohorts and, in theory, should enhance users' privacy by reducing the amount of data advertisers get, and making it harder to create a unique ID for each user. Currently third-party cookies […]

The post Vivaldi and Brave announced plans to block FLoC – Google’s cookie alternative appeared first on Winaero.

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